Trust is “being able to have a confident expectation of something”. Trust is at the core of success, giving people the ability to rely on others, what they say and what they are likely to do. This article outlines the key elements of establishing and growing trust.
Too many problems that arise for businesses are caused by a lack of agreed expectations. Disgruntled employees, difficult suppliers, unhappy customers, disconnected advisers, ineffective alliances, etc. are often the result of this. Too much of what needs to be fixed comes back to a failure to establish agreed expectations, either at the start of a relationship or during the relationship. The importance of handling this well can not be over emphasized.
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